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What happens when the world's most beloved pop star collabs with the most beloved cookie?
She puts her own signature on it. All 1 billion of them.
Never thought I'd see the day where I got to help design an Oreo
1 in 3 boxes contained the rare "Signature Cookie" that fans scanned to unlock a new Selena song.
Some found it instantly.
Some cleared store shelves.
Some accidentally ate it & went right back to the store.
This massive global campaign became one of Oreo's best-selling limited edition flavors of all time.
We even turned her 2015 "Oreo fork" meme into a signature moment
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